Algeria - Trade Promotion and AdvertisingAlgeria -Trade Promotion, Advertising
The largest annual trade event is the Algiers International Trade Fair (FIA), encompassing all sectors in a single, high-profile, multinational event. Exhibitors are located in national pavilions. For booth and sponsorship opportunities, please contact the American Chamber of Commerce at +213 555 61 62 82 and www.AmchamAlgeria.org as well as the U.S.–Algeria Business Council at +1 703 418 4150 or +213 21 592 010 and www.US-Algeria.org.
In the capital and other major cities of Algeria, such as Oran, Constantine, Annaba, and Hassi Messaoud, sector-specific trade events are rapidly developing and are becoming important business gatherings. To obtain information about trade events, firms are encouraged to contact the U.S. Embassy Commercial Section. Firms can also contact the American Chamber of Commerce in Algeria at www.AmchamAlgeria.org or the U.S. – Algeria Business Council, www.US-Algeria.org.
Newspaper, television, and radio advertising are increasingly effective at the consumer level and for business-to-business marketing.